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Missed Call Alert (MCA) System offers
the subscribers to receive the information about
their missed calls in a short message. The information
sent in the short message includes the calling number,
the number of calls received, date and time of the
call.
Thus MCA generates an indirect traffic by urging
the subscribers to call back and also strengthens
the corporate image of the operator by adding on
the variety of the services.

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Subscriber forwards his line to a service
number. Call Forwarding can be activated
either from the handset or by calling
the operators’ call center. Call
forwarding can be configured to be in
effect: |
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Conditionally when he is not reachable,
specifically when |
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out of coverage, |
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the handset
is switched off, |
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the line
is busy, |
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no answer,
etc. |
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when
the mobile phone is switched on but
when he prefers not to be reached. |
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All calls coming to this Service Number are forwarded
to Missed Call Alert system. MCA system receives and
stamps the related data for the calling number as
well as the date and time. The required announcement
is played to the calling party. This can be one of
the existing announcements (like “the subscriber
is out of coverage area”) or the operator can
add a new announcement specifically for this purpose.
As a result the person who has forwarded his call
to MCA number will receive an SMS message informing
the subscriber about the calling number, number of
calls received, date and time of the call. The format
of the text message is configurable.
When a new call arrives to the same subscriber, MCA
first checks the status of the previously sent SMS,
if it has not been delivered yet (waiting in SMSC
buffer), it removes the previous record and updates
the information and sends a new record. By this way
more than one call record can be included in a single
short message.
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Click
the image to enlarge |
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