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Bulk Messaging Tool - A user-friendly way of customer interaction..

Reliable and fast interaction with clients is getting more and more important in today’s business environment together with the increasing number of communication channels. The competitive business environment forces the companies to realize this goal in the most secure and cost-effective way.

Many companies need to reach their customers periodically and/or at special occasions for various reasons. Sending news, warnings or reminders, credit card statements, promotions, greeting messages are just some of the examples.

Oksijen’s Bulk Messaging Tool is a real-time and advanced web based bulk-messaging tool for GSM operators and ASPs. It provides sending bulk SMS & MMS via Web, FTP, via file upload, or using XML over HTTP, thus, reaching many people at the same time.

A multi-layer architecture allows the use of the Bulk Messaging Tool as illustrated in the picture. While the GSM network operator provides the telecom infrastructure, corporate clients are able to send their SMS or MMS to their customers over web.

There are three different levels of users for Bulk Messaging Tool
Network Operator :
Network operator owns and operates the system. They can provide the service
first hand, as well as allow for service providers to offer the service to third parties.
Service Provider :
The ones who buy bulk number of SMS, MMS and video messages from the
network operator and sell it to their corporate clients.
End User :
Companies, organizations, etc. who would like to send bulk SMS or MMS to their
customers & members over the web.

  Target End-Users
 
Service providers
Multimedia portals
Banks
Insurance companies
Finance institutions
FMCG producers and distributors
Advertisement agencies
Travel agencies
Private clubs and associations
Many others…

  Key Advantages
 
ASP model / client access
Sending Bulk SMS & MMS over WEB, FTP and file upload
SMSC Interface
MMSC Interface
MMS Composer, supporting SMIL
Phonebook management
Prepaid or postpaid accounts for corporate customers
Multiple file format support
Flexible validity period
Online message status monitoring
Alphanumeric originator support
Universal character encoding support
Tracing & Logging
User management
Alarm Management
Parallel job processing
Traffic regulation
Scheduled Messaging
Reporting/Filtering
   

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three different levels of users for Bulk Messaging Tool
An example for Graphical User Interface of Bulk Messaging Tool