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INOX Caller Management -
The most convenient way of personalized incoming call management

INOX Caller Management is an IN service allowing subscribers to manage their incoming calls in the most convenient and advanced way. It is a unique service combining all of the following individual services in a single user-friendly package with personalization possibility.


	Ring Back Tone
	Call Barring/Screening
	Call Diversion
	Voice Mail Service
	Missed Call Notification

The Market Highlights
The Ring Back Tone services have been very successful in Asia and similar success is soon expected in other markets as well. Therefore many operators are seeking solutions to offer this service, which will have a valuable contribution to the existing portfolio of personalized services.

Obviously, a serious competition will take place among operators, as they should be able to differentiate their service from other offerings in the market. When Ring Back Tone service is offered alone, operators can only differentiate their services with charging methods and pricing. Whereas, INOX Caller Management brings a completely new era to the market with its rich additional barring and forwarding features and convenient offerings to the different subscriber market segments.

Service Scenarios INOX Caller Management allows subscribers to define specific calling numbers, number groups, white and black lists from:
	Individual MSISDN: The user can define individual MSISDN and set one of the activities listed below for calls coming from these numbers.
	MSISDN number ranges/prefixes: The user can define the prefixes and set desired activity accordingly: for example, a melody (ring back tone) for incoming calls from colleagues and another announcement for calls coming from another prefix range while barring for some other calling numbers.
	Number groups (family, business, friends etc.) The user can define caller groups. In this case he can set jokes for his family or friends while he takes no action for his business group.
	Unknown numbers (not available at network) The user can take a specific action for unknown numbers such as call barring or forwarding them to the voice mail while some other actions for other callers.
	Hidden numbers (hidden by calling party-CLIR) The user may prefer to prevent calls from hidden numbers. Thus he can also differentiate unknown numbers (not available at network) from numbers hidden on purpose.

According to the above specified numbers, prefixes or groups categories, the user can define specific actions such as:

	Play Ring Back Tone (a predefined voice record or melody) during ringing phase
	Block incoming call and connect an announcement (such as "the person is not reachable at he moment")
	Block incoming call, connect an announcement and send missed call SMS or e-mail
	Forward incoming call to voice mail
	Forward incoming call to another MSISDN (might be the personal assistant)
	Connect the incoming call without taking any action

Moreover, users can define time intervals (morning, day time, night, office hours etc.) and personalized profiles (general, meeting, holiday, roaming-abroad etc.) for changing these actions dynamically via WEB interface, SMS or IVR.

Benefits for the network operators
Some of the benefits INOX Caller Management will provide for the operators are the following;

	A new source of revenue INOX Caller Management enables the network operator to offer an innovative and useful service, which will result in additional revenue alternatives. Since the service will belong to the operator, the charging can be established according to the operator’s business requirements. Another benefit of INOX Caller Management is that, as it provides selective call barring and call forwarding features, it helps users not to block all incoming calls when they do not want to be reached by only some specific numbers or groups.
	Market differentiation and brand recognition As INOX Caller Management offers the subscribers new personalized services, the networks operators will gain significant market strength with their differentiated services and brand recognition
	New customer acquisition While increasing the satisfaction and loyalty of the existing subscribers, the new service will lead acquisition of a significant number of new customers.

Benefits for the service users

	Personalized actions for incoming calls INOX Caller Management allows fully personalized, time or profile based multiple actions for incoming calls.
	More privacy The service will enable customers to allow or block their incoming calls based on the calling number.
	User friendly management All of the services (Ring Back Tone, Call Barring, Voice Mail, Missed Call Alert, Call Diversion) offered by INOX Caller Management can be managed by the same user interface, and settings can be modified via WEB, SMS or IVR.

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